1. Introduction

Search Term Reports ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Google Ads optimization service.

2. Information We Collect

2.1 Google Ads API Data

When you authorize access to your Google Ads account, we collect:

Campaign structure and settings
Ad group information and settings
Search term reports and performance data
Account settings and configurations
Performance metrics (impressions, clicks, conversions, etc.)

We only request and use the minimum necessary permissions required to provide our service.

2.2 Account Information

We collect:

Email address
Name
Billing information

3. How We Use Your Information

We use your information to:

Provide optimization recommendations for your Google Ads campaigns
Analyze search term performance and suggest improvements
Generate reports and insights about your advertising performance
Process your subscription payments
Send you service updates and notifications
Improve our service functionality and user experience

4. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information or Google Ads data. We may share your information with:

Service providers who assist in operating our service (e.g., hosting, analytics)
Payment processors for subscription management
Law enforcement or regulatory bodies when legally required

All third-party service providers are contractually bound to protect your data and can only use it for specified purposes.

5. Data Security

We implement comprehensive security measures to protect your data:

End-to-end encryption for data in transit and at rest
Regular security audits and vulnerability assessments
Secure OAuth 2.0 authentication for Google Ads access
Access controls and monitoring systems
Employee training on data security and privacy

6. Data Retention and Deletion

We retain your data for as long as your account is active or as needed to provide services. You can request data deletion by:

Using the account deletion option in your dashboard
Emailing us at

Upon request, we will delete or anonymize your data within 30 days, except where we are legally required to retain it.

7. Your Rights and Choices

You have the right to:

Access your personal data and Google Ads data we store
Correct inaccurate data
Request data deletion
Export your data in a portable format
Revoke Google Ads API access at any time
Opt-out of marketing communications

8. Children's Privacy

Our service is not directed to children under 16. We do not knowingly collect personal information from children under 16. If you believe we have collected such information, please contact us immediately.

9. International Data Transfers

We may transfer your data to servers located outside your country. We ensure appropriate safeguards are in place through standard contractual clauses and data protection agreements.

10. Updates to This Policy

We may update this Privacy Policy periodically. We will notify you of any material changes via email and/or prominent notice on our website. Your continued use of our service after such modifications constitutes acceptance of the updated Privacy Policy.

11. Contact Us

For privacy-related questions or to exercise your rights, please contact our Data Protection Officer at .